I had the honor to be a featured speaker at the Widen Digital Asset Management User Summit in Madison, WI on Tuesday October 15th. I gave an hour long presentation on aggregation, management and implementation of User Generated Content and the role UGC can play in overall Brand Strategy. If you have an hour check it out : ) If you’re a bit short on time, I think the most interesting stuff is the middle 15 minutes that starts about 20 minutes in.
My Speech on Brand Creation vs Curation
